What is Formaly?

Formaly is an AI-powered form builder that replaces static questionnaires with conversational chat interfaces. Instead of manually writing questions, you describe what you want to learn in natural language, and the AI generates a complete conversational form in seconds. Respondents interact with the form as if they're chatting with a person, and the AI automatically extracts themes, sentiment, and key quotes from every response.

Who it's for

• Product teams — collect rich qualitative feedback from users without the friction of traditional surveys
• Customer research professionals — run engaging quizzes, surveys, and feedback forms that achieve 75%+ completion rates
• Marketers and content creators — gather audience insights through natural conversations that work beautifully on mobile

Key features

AI-Powered Creation

Describe what you want to learn, and Formaly generates a complete conversational form in seconds. No manual question writing or form logic setup required.

Chat-First Experience

Respondents complete forms through natural conversation instead of boring static forms. The AI asks follow-up questions based on previous answers, drawing out richer context than a traditional form ever could.

Instant Insights

Formaly automatically extracts themes, sentiment, and action items from responses. You get rich qualitative feedback and meaningful analytics, not just basic counts and percentages.

Multiple Form Types

Supports feedback forms, quizzes, surveys, and more with flexible question types. The same conversational engine adapts to whatever data you need to collect.

What stands out

"75%+ completion rates vs 30% industry average — conversational forms don't just look different, they perform differently."

Traditional forms see 81% abandonment rates and average just 21.5% completion. Formaly's chat-based approach flips that entirely, delivering 40–85% completion rates depending on context. The AI doesn't just present questions — it adapts, follows up, and draws out 2× more data points from the same audience compared to standard forms.

Worth checking out if…

You're tired of low survey response rates and shallow data. Formaly is a strong fit if you need rich qualitative feedback from users, customers, or research participants — and you want to set up forms in under 5 minutes without writing a single question. The free tier includes 50 credits to try all features, so there's no risk in testing whether conversational forms outperform your current approach.