What is Nick Launches?

Nick Launches is a no-fluff launch platform designed for builders and AI startups who want to get their product in front of thousands of makers. Instead of just visibility, every product submission earns a permanent dofollow backlink — a rare combination of exposure and SEO value. The platform strips away the noise and focuses on what matters: getting discovered by a community that actually builds.

Who it's for

• Indie makers — who want a quick, honest launch without the overhead of traditional product hunt campaigns.
• AI startup founders — looking to reach a builder audience that understands technical products and can give real feedback.
• SEO-conscious developers — who need a permanent dofollow backlink from a legitimate, active directory to boost domain authority.

Key features

Weekly product rankings

Every week, Nick Launches features a fresh batch of products ranked by community votes. The top spots get prime visibility, and the entire list stays live — so even lower-ranked products remain discoverable over time.

Permanent dofollow backlinks

Unlike many launch directories that use nofollow links or remove listings after a campaign, Nick Launches gives you a permanent dofollow backlink with every submission. This is a direct SEO signal that helps your site rank higher in search results.

Simple, no-frills submission

There are no complex forms, no lengthy approval queues, and no hidden fees. You submit your product, it gets listed, and the community votes. The focus is entirely on getting your product in front of builders — not on marketing gimmicks.

Community-driven discovery

Products are surfaced based on real engagement from other builders. The voting system ensures that what gets attention is what the community actually finds useful, not what has the biggest advertising budget.

What stands out

"A permanent dofollow backlink plus thousands of builder eyes — that's the kind of launch that actually pays off long after the first week."

Most launch platforms offer either traffic or SEO value, rarely both. Nick Launches combines immediate exposure to a builder community with a lasting SEO asset — the backlink stays on your site forever. For early-stage products, that dual benefit can mean the difference between a one-day spike and sustained organic growth.

Worth checking out if…

You're launching a product — especially an AI tool, developer utility, or SaaS — and you want genuine builder feedback without the fluff. If you also care about SEO and want a backlink that keeps working for you, Nick Launches is a smart addition to your launch strategy.